B2B Marketing Special Interest Group Web Meeting

Sales Support and Alignment Strategies

December 09, 2020 09:00 AM - 12:00 PM

Gain new ideas for enhancing sales and marketing alignment by learning about marketing leaders' approaches from fellow UWEBC member companies. This meeting will be held via web only.

Meeting Assets

UWEBC Presentation Slides: Sales Support and Alignment Strategies

Roger Paulson and Doug Barton, UWEBC
UWEBC Presentation: Sales Support and Alignment Strategies

Roger Paulson and Doug Barton, UWEBC
Varicent Presentation Slides: Aligning Marketing and Sales on Lead to Revenue

Dr. Joel Shapiro and Zach Burnett, Varicent
Varicent Presentation: Aligning Marketing and Sales on Lead to Revenue

Dr. Joel Shapiro and Zach Burnett, Varicent

Additional Resources

Breakout Group 1

Judson Luke, Badger Meter
Breakout Group 2

Adrienne Hartman, J.J. Keller & Associates

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B2B Marketing Special Interest Group Web Meeting

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