Optimizing Performance: Creating a Flexible, Data-Driven Marketing Strategy
- 2:00 PM
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Description
In today’s fast-paced marketing landscape, flexibility and data-driven strategies are critical for driving performance and staying ahead of the curve. This session equips marketing professionals with the tools, insights, and frameworks needed to build adaptable strategies and achieve measurable success.
Key Highlights:
- Member Presentations: Unlock innovative strategies as member companies share how they:
- Build agile marketing plans that respond to rapid market changes
- Leverage real-time analytics to optimize campaign performance
- Unite creativity and data to craft compelling, high-impact campaigns
- Foster a data-driven culture that overcomes organizational barriers
- Interactive Breakout Sessions: Collaborate with peers in dynamic discussions to exchange fresh ideas, share solutions, and uncover innovative approaches to shared challenges.
- Learn strategies that prepare your marketing efforts for future trends and challenges.
- Discover new ways to harness data and analytics for real-time decision-making.
- Connect with fellow marketing professionals to gain actionable insights and expand your network.
Supercharge your marketing strategy with this deep dive into flexibility and performance optimization. Join us to ensure your campaigns not only adapt but thrive in a rapidly evolving landscape.
Register now to secure your spot!
Participate in Customizing the Agenda: You’ll have the opportunity to play an active part in shaping the agenda for this session – and to maximize its relevance for you – by suggesting and selecting topics for breakout discussions. Once the agenda is complete, you choose the discussions you want to join. This will be a highly interactive session so come prepared to share your questions, challenges and insights!
Online Streaming Available: If you can't make it to the event in person (or if in-person registration has reached capacity), you can still register to attend online. This option allows you to view the presentations, while attending in person provides you with the opportunity to participate in breakout discussions, ask questions or take advantage of networking opportunities. To attend virtually, click the "Register for virtual" button on this event's homepage. You will receive a confirmation email with the link to join a week before the meeting, and you can find the link to join on this page as well.
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Additional Information
Location: UW-Madison (In-person); Zoom (Virtual)Location Address: Madison, WI,